Hang Sell Display Solutions

How hang sell display solutions increase sales

Hangsell displays push impulse buys and increase sales, especially in a retail environment. Make your products ‘pop’ with simple hang sell solutions

Hang sell displays are a specialised visual merchandising tool that supermarkets and retailers can take advantage of.  You can use hang sell displays to highlight a product, brand or offer that you want to draw a customer’s attention to. One of the many advantages of hang sell displays is that they don’t require extra room in your store. In fact, these displays can utilise unused space in your store very effectively. They could fill in narrow vertical gaps, bare pillars or tiny spaces between furniture.

Benefits of a hangsell display

Hang sell displays give great brand visibility

A good hang sell display makes a brand and its products come to life. It literally stands out from the other products on the shelf to highlight the special product or offer it holds. It’s aesthetically pleasing and showcases the brand creatively, helping to increase sales.

Portable and customisable

Every brand can create a hang sell display to suit their identity as these are customisable. S-hooks or hang sell fasteners make it easy to put them up on shelves at any point in a retail environment. As they are lightweight and portable, hang sell displays can be moved to new spots in a snap, no tools or ladders required.

Hangsell displays encourage impulse buying

Placing hang sell displays around check-out counters is a tried-tested-and-true method to prompt impulse buying. It grabs your customers’ attention and encourages them to pick up a product as they are waiting in line.

How can you use impulse hang sell solutions to your advantage?

Use hang sells for convenience and accessibility

In short, make products easy to buy with an effective hang sell display. Attractive graphics or pleasing colours are an excellent way to draw the eye of potential customers.  For the same reason, it is important to also position these at eye level.  One of the key advantages of hang sell displays is that the product is simple to take off the display and place in a shopping basket.

A simple, economical visual merchandising display to put together

Hang sell displays should also be simple for you and your staff to use. Solutions like hang sell fasteners make it easy to arrange a product along a hang sell strip or peg hook. Clear adhesive tabs can just be stuck on to the back of a lightweight product. Hang sell fasteners are available to suit a range of different sizes and weights. Fasteners, strips and S-hooks are all readily available and cost-effective so you are not dependent on expensive displays to showcase your products effectively.

Suitable for different products

Versatile solutions like hang sell fasteners, S-hooks and U-strips allow you to use them for a range of different products, from toiletries and makeup to lollies and soup packets. You can position these effectively in relevant spots throughout the store. Hang sells are ideal for temporary offers, seasonal products or highlighting special products launched by a brand. These displays have an interactive element to them, setting them apart from the rest and tempting customers to try them out.

Easy to position in your store

Even customers who are at the check-out counter with just a couple of items are likely to impulsively add a small product from a hangsell to their bill. This is why they are extremely effective around check-out counters. However, they can be positioned along shelves in relevant sections for cross selling products as well. The S-hooks make it simple to attach hang sell strips to shelving, just prise apart the closed end to loop in the hang sell strip. These sturdy hooks can keep the products in place quite easily.

Mills Display is the ultimate destination for retail display solutions

Mills Display has built a reputation for providing impeccable retail solutions for supermarket and retail environments. A kiwi, family-owned business, our local knowledge gives us an edge.

Hangsell displays can be a persuasive visual merchandising tool and excellent for a for a retail and supermarket environment. They work very well to highlight a special product or brand. At Mills Display, we have everything you need to set them up in your space.

Contact us to learn more about our huge range of products or drop by our product showroom on Neilson Street in Penrose to discuss your options. We are happy to chat to you about the best solutions for your business.

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Draw more customers in with a visual treat for bakery and deli displayware

A big part of food display is about appealing to your customers’ senses – after all, we eat with our eyes first. Set up a tempting presentation of your food items with the right accessories.

Whether you are a specialist retailer or you have a food section in your supermarket, the way you display your food is just as important as the quality of the items themselves. Don’t let your products down by arranging them in a flat presentation that doesn’t highlight their value. Don’t forget that in today’s world of social media, a photograph of a tempting spread can go a long way.

Maintain a hygienic area

Hygiene in a food related retail space was always important, but has become more so post pandemic. Food presentation accessories like dome covers give you an elegant solution to keep food on display covered and safe.  These clear plastic domes showcase your food well while keeping it fresh throughout the day. Smudge-free glass, clear counters and clean workplaces give customers indications that the food storage and preparation is well-maintained and clean.

Separate cutting boards

One of the easiest ways for bacteria to spread in a kitchen or food space is via cutting boards. This is why they’re an important aspect of food safety and it’s recommended that separate boards are used for breads and meats. We have a range of different cutting boards to suit your needs, from polyethylene in different colours to attractive acacia wood display cutting boards. Making a clear distinction on using different coloured boards for different types of foods is important.

Dynamic presentation with step risers

Meticulously arranged food in a cohesive presentation sends customers the message that food is handled carefully. Leave no place empty and create dimension so everything is not at the same level. For varying heights within a serve-over counter, use cake stands and step risers. Appeal to the senses, imagine the smell of freshly baked bread that tempts you to step into a bakery. Your food section should look good and smell inviting to draw customers in. Choosing the right colours that highlight your products will persuade customers to take a second look. Avoid clutter at any cost and create specific points of focus that will draw your customers’ eye.

Arrange things conveniently

The presentation isn’t just about looking good, but also convenience. In one sweep, customers should be able to take in the different foods you have on offer and make a choice. If it takes too long to understand all the categories and varieties available, customers are likely to give up and move on. Target those busy customers who are looking to spend the minimum buying time, have your ready to-go combos on display. Special offers and pricing should be clearly marked to leave no room for confusion and to help customers make their decisions quickly.

On-brand indicators

It’s useful to use decorative items that continues the brand language. For instance, to create a fresh, organic, clean presentation, produce replicas and parsley garlands reinforce the brand image. Warm wooden cutting boards and wooden display easels for signage completes the look.

Choose food display accessories that work for you

Food display accessories need to be able to withstand daily use and require straightforward maintenance. Polyethylene cutting boards, clear plastic domes and acrylic step risers not only present food in your serve over counter beautifully but are also easy to keep clean and hygienic. These food-grade accessories are excellent for food outlets and economical in the long run. Some customers are reassured by signs that showcase food and safety practices that are practiced at your store. This is especially relevant in the post-COVID world.

Call Mills Display to serve up a sumptuous food display

Local knowledge coupled with international buying power and supply partners puts Mills Display in the best position, offering you quality products at competitive prices.  Mills Display has years of experience and a solid reputation for providing excellent customer service.

Food presentation is a core specialisation and we have a comprehensive range of products to showcase your items in the best possible way. Our friendly and experienced team is committed to getting customers results and will be able to guide on products that can take your presentation to the next level.

Our inventory encompasses a diverse selection with over 3000 items of displayware. It is our aim to offer you the best solutions for your commercial space so we’re keen on keeping up with the latest products and thinking out of the box. Get in contact with our specialist team for a friendly quote or to explore your options.  We’re also accessible at our showroom on Neilson Street in Penrose.

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Making your food business more delicious for the Earth

As we become more aware about our impact on the planet and strive to keep New Zealand beautiful for generations to come, Kiwis are making a shift to sustainable products. Like riding a bike or walking to the neighbourhood dairy instead of driving. Or taking our own coffee cups to cafes and glass containers to supermarkets. 

If you’re in the food industry, these are signs you can’t ignore. Here are some alternative sustainable packaging options to help you become a greener, more responsible business.

Paper bags

If there’s a bare minimum you can do in terms of sustainable packaging, it is this. With the ban on single use plastic bags, New Zealand has taken a step further to reduce our reliance on plastic packaging. So if you haven’t started offering sustainable options like paper bags, take a look at these ones made from recycled paper and make the switch today.

Compostable containers

If you’re running a restaurant or food truck, takeaway containers are indispensable. But Kiwi households disposed of 1.76 billion plastic containers a year, and 39% of them ended up in landfills, a report found. This is a worrying trend and underlines the need to move to biodegradable packaging options like compostable takeaway containers, like those made from recycled paper or bioplastics. 

Compostable cutlery or none at all

Close on the heels of compostable containers is compostable cutlery and tableware. Green alternatives to plastic spoons, forks and straws ensure that while your food is yummy for customers, your packaging is not unpalatable for the Earth. Or better still, make “no cutlery” a default option and you’ll be amazed at how many people forgo it altogether.

Cloth Bags

Similar to paper bags, cloth bags give your customers a greener, more natural alternative to single use bags. While they are more expensive in comparison to paper bags, they do give a more premium look and feel. They are also more likely to be reused by your customers than paper bags.

Biodegradable filler packaging

If you’re shipping your products around New Zealand or even internationally, you will need to look at more than just containers and bags. You can now get green alternatives to loose-fill packaging like packaging peanuts and air pillows, letting you cut down on unrecyclable styrofoam. Our wood wool is also a great fill option, especially if you want to maintain an organic look throughout your packaging and shipping processes. 

Bubble wrap alternatives

As much as kids (and a few adults) love bubble wrap, it is a disaster for the planet. Corrugated cardboard offers a greener option when it comes to packaging fragile items like your glass fudge jars or homemade fruit jams. Corrugated cardboard is made by recycling post-consumer cardboard waste and offers the same level of protection from shocks as traditional bubble wrap.

These are just some simple steps you can take to help the planet, and at the same time, become an ethical brand. Join thousands of other responsible Kiwi food businesses and move to more eco-friendly packaging options now.

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5 Retail Design Myths Debunked

 

Retail store design is an advanced area that continues to improve and innovate, particularly with the development of new POS and shelving products. Changes in consumer behaviour also influence retail design trends. That said, there are some myths about retail design that continue to persist. We debunk five of the most common below.

  1. More Square Metres Equals More Display Space

Not quite. There are many reasons why a simple square metre calculation doesn’t tell you exactly how much more display space you will have. The shape of the store is one of those reasons, as are the features that exist in the space.

For example, a retail unit that is square with one wall that is mostly windows will have less display space than a rectangle store with windows running along one of its shorter ends, even when both spaces offer the same number of square metres.

  1. Serving Customers as Quickly as Possible is the Key to Retail Design Success

Again, not exactly. The assumption with this myth is that because everyone is so busy, they just need to get in and out of your store as quickly as possible, having bought the item they need. There are some areas where work on improving the efficiency of your store is beneficial, including speeding up the time it takes to complete the purchase once the customer has decided what they want.

However, customers who are not in your store are not buying from you. So, instead of thinking of ways to make their experience fast, focus on improving the overall experience. The ideal situation is that customers spend a suitable amount of time in your store because they find it enjoyable and interesting.

  1. All Fixtures and Shelving Should Be Flexible

The idea behind this myth is that flexible fixtures and shelving can be easily changed according to the requirements of your business. For example, if you bring in a new product, you can easily make the adjustments you need to put that product on display.

The problem when this is taken to the extreme is it can create a shop that looks temporary, uncommitted, and even unfinished. So, don’t be afraid of more permanent shelving or fixtures where appropriate.

  1. Adding a Mirror Will Make the Store Look Bigger

Only sometimes with this one. The key is to use the right mirror and to put it in the right place. Just adding a mirror to your store without getting it right could have negative consequences, including making the shop look cluttered. The interior design principle of mirrors creating the illusion of space is sound, albeit with the caveat of proper placement.

  1. You Will Know Immediately if Your New Design is a Success

Unfortunately, this is generally not the case as there are a lot of other factors at play. For example, your new retail design could coincide with the introduction of new products, POS materials, or even a new location. All of these things will contribute to performance too. There is even a novelty factor, where there will be an initial reaction from customers that will change when the new design becomes more familiar.

Optimising Retail Design for Success

The design of your shop will contribute to its success. Good design encourages customer flow, increases sales, and can even build customer loyalty. Take care to avoid the myths above, however, when designing your store.

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Commercial Composting Facilities

Navigating what can be composted at home and what needs a commercial composting facility is an ever increasing problem faced by many of us these days. As we manage our way through new waste minimising intiatives one of the most common questions asked is “Where is my local commercial composting facility?”

Click on the below link to be taken to a convenient list of facilities within New Zealand and let’s do our bit to make a difference.

New Zealand facilities that accept compostable packaging and food serviceware

 

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