Focus On Latest Food Display Trends

In this Blog post, we want to raise awareness about the latest Food Display Trends.

Innovation and technology

This year’s World Fair is called Expo Milano 2015. It takes place in the northern Italian city of Milan throughout October. The used theme is “Feeding the Planet; Energy for Life”.

Food Display Trends

It’s focusing on innovative ways to explain and tackle global concerns such as waste, hunger, poverty and pollution. Furthermore, it provides a staging ground for innovative new ways to display and sell food. And with 20 million people visiting the Expo and a World Fair history of having introduced and popularised now common foodstuffs such as ice cream cones and hot dogs, it’s not surprising that many people pay attention to what was on display.

Mobile Technology for Food Display Trends

Many of these innovations have to do with retail food outlets. Those are involved in the use of mobile technology to help customers understand food display trends:

For example, Sommelyou is a virtual sommelier app for use in restaurants, supermarkets, and at home. This helps you choose the perfect wine at all times. Tapfood is a mobile application which lets pizzerias manage their orders by optimising the wait, delivery and pickup times of orders received over the counter and via telephone. There were also apps to help consumers take food allergies into account when shopping for groceries, eating out and planning meals.

Supermarkets of the Future

But possibly the most relevant exhibition was the Supermarket of the Future in the Future Food District. It combined interactive displays with new technologies. This helps to show how food will be produced, distributed, prepared and consumed in the future. Through an extremely user-friendly system they are able to access information on an overhead screen about where the product come from, the production and the transportation to the store (as well as nutritional and health details). To do that the shopper placed their hand over the product of interest. The idea was to direct behavioral change through creating informed customers. This is one of the most sophisticated food display trends.

Big box stores thinking small

In the US, retail giant Target suffered a major cybersecurity breach a couple of years ago. However, it is fighting to regain trust in its brand by overhauling its grocery departments.

Food Display Trends

In one of its huge SuperTarget stores in Minnetonka, Minnesota, it’s testing out the concept of giving more store space and creating new layouts to more “local and better-for-you” products. This is the traditional domain of smaller markets and specialty shops.

Fresh produce is displayed in “an open market” style with more room devoted to granola, yogurt, fresh-baked artisan breads and grass-fed meat. The more open-plan market feel is backed up by more “playful signs and displays”. They are highlighting healthy options, cross-merchandising and information on how to use ingredients.

Target’s move towards what it calls a “grocery reinvention” is based around commandeering a style of merchandising and display. It was once the preserve of smaller stores. They are adding little to their stock, just redistributing what they have to give the impression that they are adapting to the needs of their customers. Something which any owner of a big box store can do with clever positioning of retail display units, shelving and display cabinets and customised signage.

Fast food – the healthy option

The New Yorker’s November issue concentrated on the emergence of a new style of dining and shopping for food. It focuses on health as well as speed. Pointing out that, even in a nation renowned for its super-size portions and high obesity rates, 2015 has been the first year since 1970. That was when “McDonald’s will closed more locations in the US than it opens”.

Instead, the article Freedom from Fries argues, fast food has come to mean restaurants. Examples are Sweetgreen which focuses on serving salads and fresh soups. There “you can purchase in three minutes and eat in five”. Another exaple is Lyfe Kitchen. It’s the co-founder of which sees his brand becoming “the McDonald’s of the future… the healthy, inviting, sustainable McDonald’s”.

As well as the served food seems to be healthy, there’s a great deal of emphasis on these new-look food outlets having the right décor. Lyfe Kitchen’s customers “sit at reclaimed-wood tables on chairs made from recycled water bottles”. They choose from menus coded three ways to differentiate everything; vegan or vegetarian; and gluten-free.

Food Display Trends focus on local Food

The same article included data from research company Technomic. It showed that 73% of people aged between 22 and 37 would be more likely to buy food described as “local”. It also talked about large herb gardens at the entrance to restaurant chains. These are all part of a “health halo” which savvy foot stores can adopt which they market fresh, healthy produce.

To get the right look and feel for your food displays to buy into this style of marketing means getting the information about the source of the food. It also means giving that information to your customers. Therefore you should use good signage which talks directly to farmers and suppliers. The right sort of retail display will also reflect a local and natural narrative. This happens by using natural products such as recycled wooden crates. And again, letting customers know the source.

If any of these trends have inspired you to change the way your company does business – contact Mills Display. Find the right custom solution or off-the-shelf products. Download a catalogue, email us or talk to one of our salespeople on Live Chat for more information. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Enquire Now with Mills Display

If you want Mills Display to help your business get a unique look by sourcing the best retail display products from around the world, message or LiveChat us via the website or call us on 09 634 5962.

Follow us on Facebook and Google My Business for our latest products and NZ Retail updates. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Contact Us

For any queries about our range of products or a custom manufacturing project, fill in the form below and we'll get back to you.
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Focus On The Latest Point Of Sale Trends

Once upon a time, check-out assistant and cash till was all to expect from point of sale trends. But as we stare down the barrel of 2016, it’s becoming more and more important to make the most out of the opportunities that POS brings.

The biggest point of sale trends by far is digital POS with ABI research. This declares that by next year 85% of Point of Sale Trends terminal shipped worldwide will support contactless payments. This is a major move which ought to benefit stores which turnover a large number of small-value sales. It’s also important for stores which want to shift customers through POS as quickly as possible.

More data from Juniper Research also claims there will be more than 1.2 billion smartphones shipped worldwide by 2017. This will include digitally-enabled payment solutions such as Near Field Communication (NFC) or contactless technology.

How to adapt your business to the Point of Sale Trends

So, as your POS changes, how can you adapt your business to reap the rewards which technology brings?

  • Flexible systems:

    Customers now demand a crossover between their bricks-and-mortar stores and their online experiences. A key component of this is that people who know that a purchase can be just a click away aren’t content to wait in queues. Furthermore, they’re used to fast payments using touch-and-go card technology. Mobile payment systems allow retailers to decide on how flexible they need their POS to be. Whether they can use tablets or mobile devices to take payment systems to the customer.

  • Marketing opportunity:

    Anyone who has bought a glossy magazine or a packet of mints in a supermarket knows the power of marketing and display at the point of sale trends. But location marketing technology such as iBeacons allows you to target customers whose mobile devices are receptive to transmitted information. This allows you the chance to develop offers or simply make contact with customers in real time. Also, your POS is still the ideal situation at which to grab them.

Point Of Sale Trends

  • Data:

    Your point of sale system needs to be more than a money collection system and an area which offers the chance to market to your customer. It’s also your primary touch-point with your customer. It is your best chance to gather data on the type of customer you attract and what they think of your store. From the smallest business having a suggestion box through to a major company gathering sales data. It’s vital you make the most of your POS. Working with this data efficiently will allow you to keep track of stock. It also determines point of sale trends within your business.

  • Measurements and analysis:

    It’s a fundamental principle of business that data is only as useful as the tools you use to analyse it. It’s all very well gathering a huge database of clients and customers, but you have to use that database wisely. Ideally cross-referencing customers with their purchasing trends and dealing with them on a personal level. Equally, keeping track of your sales may simply allow you to keep on top of your stock levels. However, why not expand the analysis to show which marketing campaigns are working well and which messages, displays and retail goods are making their mark with which types of individuals. Point of sale trends has always allowed you to see general trends. Still, the focus over the past 18 months and heading into 2016 and beyond will be to personalise those trends. It’s also important to understand your individual customers and refine your messages to those which have most impact.

  • Promotion of inbound marketing:

    Marketing trends are moving away from solely using outbound strategies such as emails, cold-calling, face-to-face meetings and traditional media to involving more and more inbound marketing. This involves your business using its experience to become an authority on its chosen specialist field. This requires inviting people to visit its website or to events within store which promote that topic. If you publish quality content, those people who read it are likely to return for more. Although they might not make a purchase every time – they are likely to think of you whenever they do want to make a purchase. This type of content – infographics, how-to guides, recipe cards etc – work particularly well online but they can also be created to work instore at your point of sale. This has a two-pronged advantage in that your regular and occasional customers are made aware of your online presence. It’s also reinforcing your authority in your chosen area exactly at the point at which your customer is making their purchase.

Point Of Sale Trends

  • Digital POS innovation:

    Bricks-and-mortar stores are fast fighting against the speed and functionality of online shopping by adapting digital point-of-sale highlights to their store experience to create the type of “destination shopping” which keeps people returning to their shops. Examples include loyalty points for using POS apps in-store; payments via tweets; video walls displaying modeled clothing purchases; smartphone self-checkouts; product information downloads to correspond with purchases; price-matching apps tied to shoppers’ selections; quick-and-easy charity donations at POS.

For more inspiration about how Mills Display can help customise your point of sale system to make the most of new technology, email us or talk to one of our salespeople on Live Chat. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Enquire Now with Mills Display

If you want Mills Display to help your business get a unique look by sourcing the best retail display products from around the world, message or LiveChat us via the website or call us on 09 634 5962.

Follow us on Facebook and Google My Business for our latest products and NZ Retail updates. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Contact Us

For any queries about our range of products or a custom manufacturing project, fill in the form below and we'll get back to you.
    Untick this box if you'd prefer not to receive periodic special offers and updates from us. We promise not to spam or pass details to any 3rd party, and you can unsubscribe at any time.
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Case Study – POS Display Solutions for National Stores Upgrade

When a large retail chain were looking to roll out an upgrade of its stores across New Zealand, it turned to the team at Mills Display for POS Display Solutions across the board. Our team was able to supply products which suited ticket pricing, displays throughout the stores, ceiling displays and merchandise at point of sale.

Importance of POS Display Solutions

Knowing how important it is to make a good impression at point of sale and how vital it is to be able to continue to merchandise stock throughout a customer’s experience in a store, the company contacted our team at our Auckland showroom at the initial planning stages of their countrywide store refit.

The company required specific point of sale products. They would fit their bays and would withstand the types of merchandise which they wanted to display. Our team were in constant contact with the company throughout the process of deciding the perfect dimensions for the products that were required.

In the end it took several types of point of sale products. Some of which had to be custom made to fit the look they decided on.

We worked out the dimensions together,” The account manager said “And that took being in constant contact with the customer. We were testing different types of products such as hooks, sleeves and other products to see what features would work.  Often once we’d put up one version, it wasn’t the right look for what the customer wanted to achieve. Sometimes the look was right but it didn’t turn out to be feasible.  This took trial and error to finally get the right point of sale products in there. The aim is always to suit the look the customer was wanting to achieve.

After these numerous trials, the company and Mills Display settled on the perfect solution for the rollout. The decided products made a bulk order and the rollout began.

Customer Relationship with Mills Display

This is our fourth or fifth time we have worked together with the company. This job being the most fulfilling of them all. We have built a relationship over time. Therefore they developed the confidence and trust for us to complete such a large scale task.

It was satisfying to be able to know we could deliver on what they ended up wanting. Maybe our customers first vision was not actually going to be feasible or viable cost wise or looks wise. But with our input and our constant contact we were able to go in there. Even though it took numerous trials we were still able to get the end result and gained customer satisfaction.

We have seen the end result on their rollout in store and it looks great. Mills Display has worked on so many different components with this rollout. It is great to see how we have managed to make everything consistent with the rest of the store.

If you are looking to upgrade or refit your store contact Mills Display to find the right custom solution or off-the-shelf products. Download a catalogueemail us or talk to one of our salespeople on Live Chat for more information. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Enquire Now with Mills Display

If you want Mills Display to help your business get a unique look by sourcing the best retail display products from around the world, message or LiveChat us via the website or call us on 09 634 5962.

Follow us on Facebook and Google My Business for our latest products and NZ Retail updates. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Contact Us

For any queries about our range of products or a custom manufacturing project, fill in the form below and we'll get back to you.
    Untick this box if you'd prefer not to receive periodic special offers and updates from us. We promise not to spam or pass details to any 3rd party, and you can unsubscribe at any time.
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Product Displays 10-Step Guide To Custom Displays

Nothing helps you stand out from the crowd like bespoke, branded custom retail product displays.

From signage, storage and point of sale to your entire store or showroom’s layout, it pays to reinforce your brand and make the most of your merchandise by using custom-created retail products.

Guide for Custom Retail Product Displays

Mills Display excels at creating a full range of retail store products to suit your specific needs. So to help you find the perfect fit, here’s our 10-stage plan.

  • Scout out your store:

    You probably know your store like the back of your hand. All the shelf displays, retail counters, point of sale counters and retail racks. But it’s worth taking another look to see for yourself what you customise to help reinforce your brand. Help tell your business’s story, and help guide the customer to make that purchase.

  • Identify goals:

    Why do you want to create customised display product? If it’s to reinforce your brand you might look to get your company logo printed on items. Examples are shopping baskets, trolleys, display cabinets or signage; if it’s to help tell the business’s story, you might look to custom-create display stands out of different materials. For instance, wooden crates to give an organic, natural feel, or moulded plastics to give a sleek modern look. Whether it’s to help push sales, you might look to customise signage to guide buyers through the store or link products together which might not otherwise sit together in the store.

custom retail product displays

  • Talk to our team:

    Once you know where you’re looking to add customised display solutions to your store and you understand your goals – talk to our team at Mills Display. We’ve had years of experience creating the right fit for thousands of businesses throughout New Zealand. Therefore we know a few tricks of the trade. Our website has a specialised custom solution form where you can outline your issue and we’ll get right back to you. Alternatively, you can contact us via Live Chat on the website, call us on +64 9 634 5962 or pop into the Auckland showroom at 327A Neilson Street, Penrose.

  • Choose your level of customisation:

    We have a good range of items which are able to be customised. For example you can choose your own colour of shopping basket or have your logo printed on any number of styles of shelf-talkers. Alternatively, you can choose to start from scratch and have an entirely new display product created to suit your needs. In the latter case, we can arrange to create anything from moveable display stands to customised packaging.

  • Measure up:

    After your initial talk with Mills Display, you should have a good idea about what’s going to work for your business. Now you need to get to grips with the specifics. If you’re hanging posters, you need to know how to be fix them to the ceiling; whether you’re arranging shelf-talkers, you need to know the right size; if you’re displaying food, you need to know the food safety grade of the desired material; you’re are looking for matching colours to your brand? You need to know the specific make-up of that colour. Our experienced team can be on call to help you every step of the way during this vital stage.

  • Arrange a site visit:

    We’ll come to see you to make sure we’ve got every angle covered and to talk to all the people involved in making the purchase and using the product. It’s amazing how often a site visit will uncover a solution. Although none of us have thought about up until this point. Plus, we have tens of thousands of products in our catalogues and, as many of our happy customers have found out, understand how they can be used across a range of different businesses.

custom retail product displays

  • Arrange for a demonstration or prototype:

    Depending on what level of customisation you require, we will be able to show you exactly how our bespoke display products will look and work for you. This could occur during the initial site visit. Also, if you’re looking for something to be manufactured specifically to your needs, we’ll arrange for a prototype to be made up before you commit to a full order.

  • Check you’ve got what you wanted:

    This vital step means checking your branding, colours, measurements and functionality are all correct. A demonstration or prototype is only as useful as the people checking them over. Moreover, there’s always the chance that seeing your display product in situ reveals an extra issue. There is a solution in the same order.

  • Make your order:

    Once you’re happy with the level of customisation and its level of functionality, you can place your full order. Depending on whether this will then require sourcing products from overseas, or manufacturing bespoke items from our New Zealand workshop, we will let you know our turnaround time.

  • Feedback and analysis on the product:

    This is the step which many businesses fail to follow through on. Also, it’s vital that you analyse the success of your customised display products either though talking to your customers or by looking at the data surrounding your sales. The beauty of customised creations is that they can be repeated if deemed successful. Otherwise, you can adapt if you encounter further issues. Mills Display is always happy to work alongside our customers. Hence, it’s our goal to continually update their display products to adapt to their customers and business’s needs.

For more inspiration about how Mills Display can help customise the perfect display solution for your business, download a catalogue, email us or talk to one of our salespeople on Live Chat. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Enquire Now with Mills Display

If you want Mills Display to help your business get a unique look by sourcing the best retail display products from around the world, message or LiveChat us via the website or call us on 09 634 5962.

Follow us on Facebook and Google My Business for our latest products and NZ Retail updates. Also, take a look at our 8 innovative retail merchandise display ideas for you.

Read more